Apple’s Glowtime event just ended, and like all Apple events, this one unpacked new technology that will help boost Apple’s sales cycle. Before you ask, yes, the iPhone 16 was unveiled at this event. Let’s be honest: smartphone enthusiasts, Apple product lovers, iPhone users, and technologists were excited about this event because the company would launch the iPhone 16. However, other interesting announcements were made at the Apple event in 2024, and this wasn’t just an iPhone launch event.
This article takes a closer look at all that Apple unveiled at Apple event 2024.
The iPhone 16 Launch: Get set for the iPhone 16 and iPhone 16 Pro
It was touted as the iPhone 16 launch event and did not disappoint. The big announcement for iPhone 16 was that this phone is configured with the latest generative AI capabilities, enabling users to leverage natural-language prompts to create text and images.
Here are the iPhone 16 features announced at the event:
- A Better Siri: Enjoy an enhanced Siri, where your assistant can pull context from text messages sent by friends, family, and acquaintances to remind you of any TV and music recommendations they sent. Siri now has an enhanced capability to understand language, meaning users can communicate with Siri naturally. Even if users stumble over their words, Siri’s rich language-understanding capabilities help ensure the context isn’t lost from one request to another. Also, Siri will have better on-screen awareness and can take action across both Apple and third-party apps with your consent. So, if you want to send those birthday celebration pictures to your family, tell Siri, and it will pick the right images and send them to the right recipients.
- The Camera Control Button: The user will now get ‘visual intelligence’ with a button on the side of the phone. Say you are visiting a landmark in a new country. All you need to do is point your camera at the restaurant, click the ‘camera control’ button, and you will get information about this landmark. Just point and get your information—it’s that simple!
- Enhanced Processor: Say hello to a faster processor offering 17% more memory bandwidth to support Apple Intelligence, Apple’s AI platform. This helps integrate AI capabilities into Apple products. The GPU is also 40% faster than the previous model of the iPhone.
- Celebrate New Colors: The iPhone 16 will be available in white, black, teal, ultramarine, and pink.
- Other Specifications: The phone is more durable with robust and lightweight titanium, arguably the best in the industry; also, the advanced Ceramic Shield is twice as tough as glass on competitors’ phones. There are also some new buttons, like the camera control slider; users can slide a finger over to use different camera features.
Here are the iPhone 16 Pro features revealed at the Apple Event 2024:
The Screen is Bigger: The iPhone 16 Pro line is 0.2 inches bigger than its predecessor. The entry-level Pro has a 6.3-inch screen, while the Pro Max has a 6.9-inch screen.
Improved Battery: The iPhone 16 Pro’s battery life is better than its predecessors, courtesy of a bigger battery; it is also made from 100% recycled cobalt and more than 95% recycled lithium.
Color Scheme: Choose from white titanium, darker titanium, natural titanium, and brown-colored desert titanium
Shoot Better Videos: Now shoot 4K videos at 120 frames per second. With the Pro, you can convert the video into slow motion after you record the clip, and you no longer have to choose the right setting to do the same.
Enhance Audio Recording: You can now record spatial audio and reduce background noise, which means conversations from people centered in the video are drowned out by the ambient sound around them.
The iPhone 16 price is now clear. It will be available from ₹79900 in India.
Apple Watch Series 10: Apple’s thinnest watch yet with biggest display
Yes, people were excited because this would be an iPhone launch event, but other products, like the Apple Watch, also found a place at the Apple event in 2024.
Were you waiting for Apple to launch a thinner watch? Well, the wait has ended because the Apple Watch 10 is its thinnest yet. It also has a 30% larger display than other Apple watches, making it its biggest display yet. Considering the new polished titanium finish available in jet black, rose gold, and silver, it’s going to look better than its counterparts.
So, what’s new:
Identify Sleep Apnea: It can detect sleep apnea, a condition in which people stop breathing when they are asleep.
Accelerated Charging: You now get 80% charging in as little as 30 minutes, coupled with a new and improved battery life of up to 18 hours.
Other Features: You can strap on this watch and still go 20 feet underwater. The water temperature sensor and a depth gauge offer enhanced information when swimming. If you are a snorkeler, features such as direction and time spent underwater can help.
This watch will be available from ₹46900.00
AirPods 4: Comfort takes center stage with these Bluetooth earbuds
Knock Knock, Who’s There? The latest version of Apple AirPods.
The company touts these AirPods as its most comfortable set yet, but doesn’t it depend on the users whether they think along the same lines? Before we declared them as the most comfortable, let’s wait for the user review
Right off the bat, one of the most novel features of AirPods Pro is a hearing aid that is still awaiting regulatory approval.
AirPods Features:
- Evolved Shape: The company says the latest version of AirPods will fit better into user’s ears because of the advanced modeling tools used to redesign AirPods.
- Other Features: The AirPods 4 unveiled some new features, including enhanced control to play and pause music and start and end calls. You can also find a few previously available features in the Pro model, including active noise cancellation and the ability to hear the outside ambient environment with the ‘transparency mode’. The charging case also provides USB-C.
The AirPods 4 will be sold at two price points, with the one sporting the noise cancellation features priced higher than the other.
The AirPod 4 will be starting at ₹12900.00 and the one with the Active Noise Cancellation priced at ₹17900.00*
AirPod Max: Unexpected announcement for Apple headphones
The Apple event 2024 also made an announcement that everyone was waiting for. After four years, it has finally upgraded its over-ear headphones and launched them in India. They will have USB-C connectivity and are available in five new color options: Midnight, Blue, Purple, Orange, and Starlight. The upcoming iOS 18 update will also bring new features to the AirPods Max. It also offers Pro-level active noise cancellation, always-on Siri, automatic switching on-head detection, and audio sharing.
It is available for ₹59900.00
Conclusion
Pre-orders for the iPhone 16 will begin on September 13th. The Apple Watch, AirPods, and AirPods Max will be available on September 20th.
FAQs
- When was the iPhone 16 Launch Event Held?
The Apple event 2024 was held on September 9th at 10:30 PM IST.
- Where was the iPhone 16 launch event held?
The tech giant’s “It’s Glowtime” event was held at its headquarters in Cupertino, California.
- What did Apple Unveil at the iPhone 16 Launch Event?
The company unveiled the iPhone 16 and iPhone 16 Pro, the Apple Watch Series 10, AirPods 4, and AirPods Max.
- Where can I buy the newly unveiled products by Apple?
You can pre-order the iPhone 16 and the iPhone 16 Pro. At the same time, the other products will be available in India from September 20 through the Apple India online store, Apple India retail stores, and authorized Apple resellers.
- Does buying the iPhone 16 or the iPhone 16 Pro make sense?
It’s advisable to make an informed decision while making your purchase. Both phones sport some great features, but the choice, in the end, is yours to make.